{"id":37521,"date":"2017-11-23T08:30:41","date_gmt":"2017-11-23T08:30:41","guid":{"rendered":"https:\/\/www.vmengine.net\/2017\/11\/23\/is-your-e-commerce-ready-for-black-friday-and-cyber-monday\/"},"modified":"2025-05-23T17:15:25","modified_gmt":"2025-05-23T17:15:25","slug":"is-your-e-commerce-ready-for-black-friday-and-cyber-monday","status":"publish","type":"post","link":"http:\/\/temp_new.vmenginelab.com\/en\/2017\/11\/23\/is-your-e-commerce-ready-for-black-friday-and-cyber-monday\/","title":{"rendered":"Is your e-commerce ready for Black Friday and Cyber Monday?"},"content":{"rendered":"<div class=\"et_pb_section et_pb_section_44 et_section_regular\" >\n<div class=\"et_pb_row et_pb_row_72\">\n<div class=\"et_pb_column et_pb_column_4_4 et_pb_column_69  et_pb_css_mix_blend_mode_passthrough et-last-child\">\n<div class=\"et_pb_module et_pb_text et_pb_text_64  et_pb_text_align_left et_pb_bg_layout_light\">\n<div class=\"et_pb_text_inner\">Ready for the obsessive compulsive click? Black <strong>Friday and Cyber Monday<\/strong> fever is starting to rise.<\/p>\n<p>It was November 25, 2016 when Italians began rummaging through e-commerce sites to buy their favorite products at bargain prices, in some cases discounted by 80 percent. Last year on <strong>Black Friday,<\/strong> only in Italy,<strong> <\/strong>It reached sales peaks of 50 percent more than on an ordinary Friday. Twelve purchases per second is the average with which Italians bought on the internet. This year, sales are expected to be around<strong> <\/strong>\u20ac3.81 billion with a share of \u20ac1.24 billion coming from mobile purchases.<\/p>\n<p>This time, <strong>Black Friday<\/strong> arrives on <strong>November 24<\/strong>, which in the United States is the day after Thanksgiving, traditionally considered the day that kicks off the holiday shopping season. On Monday 27 it will be repeated with <strong class=\"markup--strong markup--p-strong\">Cyber Monday.<\/strong> <strong>So, let it be shopping. But are we really sure that your e-commerce is ready for this &#8220;marathon&#8221;?<\/strong><\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"wp-image-28128 alignright\" src=\"https:\/\/vmengine.net\/wp-content\/uploads\/2017\/11\/pexels-photo-159888-300x225.jpeg\" alt=\"\" width=\"379\" height=\"284\" srcset=\"http:\/\/temp_new.vmenginelab.com\/wp-content\/uploads\/2017\/11\/pexels-photo-159888-300x225.jpeg 300w, http:\/\/temp_new.vmenginelab.com\/wp-content\/uploads\/2017\/11\/pexels-photo-159888-1024x768.jpeg 1024w, http:\/\/temp_new.vmenginelab.com\/wp-content\/uploads\/2017\/11\/pexels-photo-159888-768x576.jpeg 768w, http:\/\/temp_new.vmenginelab.com\/wp-content\/uploads\/2017\/11\/pexels-photo-159888-1536x1152.jpeg 1536w, http:\/\/temp_new.vmenginelab.com\/wp-content\/uploads\/2017\/11\/pexels-photo-159888-2048x1536.jpeg 2048w, http:\/\/temp_new.vmenginelab.com\/wp-content\/uploads\/2017\/11\/pexels-photo-159888-720x540.jpeg 720w\" sizes=\"(max-width: 379px) 100vw, 379px\" \/><\/p>\n<p>Those who want to shop only need a device, but what should those who own an e-commerce do? There is something to avoid at all costs: embarrassment. It is necessary that, on days when everyone wants to go shopping and at a good price, websites are always fully functional. Watchword? <strong>Scalability<\/strong>.<\/p>\n<p>That&#8217;s right: scalability, savings and even security. These are the main features for those who choose to rely on the <a href=\"https:\/\/aws.amazon.com\/it\/\">Amazon Web Service<\/a> Cloud.<\/p>\n<p>&nbsp;<\/p>\n<p>When your e-commerce reaches a certain number of visitors (which is what we hope you will) it will need more resources to handle all user requests, so AWS <a href=\"https:\/\/aws.amazon.com\/it\/elasticloadbalancing\/\">Elastic Load Balancing<\/a> (ELB) allows the necessary elasticity to adapt to the highest traffic peaks, ensuring fast response times. Only in this way can you avoid &#8220;epic fails&#8221; and money losses.<\/p>\n<blockquote><p>But <strong>be careful<\/strong>, it is not only an element, such as the ELB, that solves all the possible problems, but it is often necessary to focus on the software and its correct integration with the services of a provider such as AWS.<\/p><\/blockquote>\n<p><img decoding=\"async\" class=\"wp-image-28132 aligncenter\" src=\"https:\/\/vmengine.net\/wp-content\/uploads\/2017\/11\/pexels-photo-340152-300x169.jpeg\" alt=\"\" width=\"540\" height=\"304\" srcset=\"http:\/\/temp_new.vmenginelab.com\/wp-content\/uploads\/2017\/11\/pexels-photo-340152-300x169.jpeg 300w, http:\/\/temp_new.vmenginelab.com\/wp-content\/uploads\/2017\/11\/pexels-photo-340152-1024x576.jpeg 1024w, http:\/\/temp_new.vmenginelab.com\/wp-content\/uploads\/2017\/11\/pexels-photo-340152-768x432.jpeg 768w, http:\/\/temp_new.vmenginelab.com\/wp-content\/uploads\/2017\/11\/pexels-photo-340152-1536x864.jpeg 1536w, http:\/\/temp_new.vmenginelab.com\/wp-content\/uploads\/2017\/11\/pexels-photo-340152-2048x1152.jpeg 2048w, http:\/\/temp_new.vmenginelab.com\/wp-content\/uploads\/2017\/11\/pexels-photo-340152-720x405.jpeg 720w\" sizes=\"(max-width: 540px) 100vw, 540px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>What we recommend, therefore, is to always be prepared for the big online shopping events. If you are thinking about Cloud Computing, the ideal would be to contact us to request the free advice of our technical staff who will be at your complete disposal to design the right solution for you.<\/p>\n<p>&nbsp;\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"et_pb_with_border et_pb_module et_pb_signup_10 et_animated et_pb_newsletter_layout_left_right et_pb_newsletter et_pb_subscribe clearfix  et_pb_text_align_justified et_pb_bg_layout_dark et_pb_newsletter_description_no_title\">\n<div class=\"et_pb_newsletter_description\">\n<div>\n<blockquote><p>Is your Ecommerce Black Friday-proof?<\/p>\n<p style=\"text-align: left;\">Register and book your Technical Consultation!<\/p>\n<\/blockquote>\n<p><input name=\"mc4wp-subscribe\" required=\"\" type=\"checkbox\" value=\"1\">  By subscribing to the newsletter, you consent to the processing of personal data pursuant to law no. 196\/2003. 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Black Friday and Cyber Monday fever is starting to rise. It was November 25, 2016 when Italians began rummaging through e-commerce sites to buy their favorite products at bargain prices, in some cases discounted by 80 percent. Last year on Black Friday, only in Italy, It reached sales peaks [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":29341,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[97],"tags":[2801,3396,3399,3400,3401,3402,3156,3397],"class_list":["post-37521","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog-en","tag-amazon-aws-en","tag-black-friday-en","tag-cloud-migration-en","tag-cloud-solutions-en-2","tag-cyber-monday-en","tag-e-commerce-en","tag-ict-services","tag-scalability-en"],"aioseo_notices":[],"jetpack_featured_media_url":"http:\/\/temp_new.vmenginelab.com\/wp-content\/uploads\/2017\/11\/shopping-web-650x245-2.jpg","amp_enabled":true,"_links":{"self":[{"href":"http:\/\/temp_new.vmenginelab.com\/en\/wp-json\/wp\/v2\/posts\/37521","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/temp_new.vmenginelab.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/temp_new.vmenginelab.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/temp_new.vmenginelab.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"http:\/\/temp_new.vmenginelab.com\/en\/wp-json\/wp\/v2\/comments?post=37521"}],"version-history":[{"count":1,"href":"http:\/\/temp_new.vmenginelab.com\/en\/wp-json\/wp\/v2\/posts\/37521\/revisions"}],"predecessor-version":[{"id":41297,"href":"http:\/\/temp_new.vmenginelab.com\/en\/wp-json\/wp\/v2\/posts\/37521\/revisions\/41297"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/temp_new.vmenginelab.com\/en\/wp-json\/wp\/v2\/media\/29341"}],"wp:attachment":[{"href":"http:\/\/temp_new.vmenginelab.com\/en\/wp-json\/wp\/v2\/media?parent=37521"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/temp_new.vmenginelab.com\/en\/wp-json\/wp\/v2\/categories?post=37521"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/temp_new.vmenginelab.com\/en\/wp-json\/wp\/v2\/tags?post=37521"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}